Rob Biddulph is an award-winning author and illustrator who has increasingly used video to connect with his ever-growing audience.
Before turning to illustration full-time, Rob had established himself as a leading designer and art director, winning awards and steering the visuals for some of the UKs most iconic mags including the NME and the Observer magazine.
Having already caused a storm on social media with his #packedlunchpostits and behind the scenes book development, during the UK lockdown Rob came up with the idea of teaching kids how to draw live online – to help relieve many peoples’ homeschooling stresses. He found a lot of grateful parents!
His #DrawWithRob campaign grew exponentially and led to not only a #DrawWithRob book – another best-seller, but also a Guinness World Record for the biggest audience for a live art class ever – via YouTube.
Rob delves into the story behind how he got started in writing books and how video has ultimately helped him grow his audience.
You'll Learn
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Rob’s background in magazines
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How Rob finally found a publishing agent
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How he went from art director to published author
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How the Covid-19 pandemic inspired him to help parents and their kids
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Why you should always learn from your mistakes
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How he broke a world record on YouTube
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Why video channels like YouTube are great for self promotion
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The value of live video
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Why YouTube can directly influence sales
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An insight into the future for his creations
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Rob’s experience as an influencer
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How brands and businesses can use video effectively